The_Salesman, Part 5
Yes, another company now into this “business” is Home Depot. Be warned.
What kind of deranged human being will agree to work from nine in the morning to
eleven at night six or more days a week? Why would he do it?
Because these “people” are a different breed. They usually know all about sports
teams and race tracks. Many are alcoholics or reformed alcoholics. Some became
alcoholics drinking themselves to sleep at night from the guilt of what they had done
during the day. These “people” are not motivated by just money. It is the control they
have over you that really feeds their psyche.
There are occasions where the salesman will cut the price more and more just to get
the sale, just to come out “on top.” They will almost walk away poorer than when they
started just to “get” you.
The salesman will usually be told he will get about 12% of the
money from whatever he sells you. No matter what he says, he will
try to make that 12%. In many companies things are a bit more
“lax."
In many companies the salesman is given a secret “PAR”
price for the product and a public “LIST” price for
the product. In his calculations of the price of the product,
the price that he will show you, he “may” add extra
dollars. This adding of dollars just for a dollars sake is called
“packing the sale."
Some people have been arrested for using a yard stick with 34 instead of 36 inches on
it. That’s a lot of work to cut down that yard stick. Today, most salesman who want to
pack a sale just add dollars.
He may add dollars by over estimating the size of the job. He may add dollars by
adding services that are not needed or even those which are never performed. He may
add dollars by simply adding dollars!
Periodically a salesman will fall upon a completely deranged prospect. This prospect
will sign anything while maintaining a coherent conversation with all of the other six
people in his head. There are laws on the books to keep the salesman in check. He
cannot pack the sale by too much over the list price and not risk serious jail time for his
manager and himself. The company has no qualms about taking the money. The
problem is how it will look in court and doing anything to this kind of customer can have
a contractor’s license pulled. The salesman might screw this customer to a post but
when the real employee of the company comes out to do the official remeasure, the