The Close, Part 4
and….. miracles occur!
In the truly sleazy outfits they take it one step further and
the salesman will call in to fight for that extra 10% discount
and offer to somehow use your home as a sales tool for your area
or to get you that sliding glass door you always wanted. He will
fight and fight. The boss will say no. You just don’t live
on a busy enough street or the front of the house isn’t
big enough, or whatever. He will then say that “besides,
we don’t have enough advertising budget left in this zip
code.” If you lived in another zip code they might have
money alloted, but you don’t. Terrible, you have lost thousands
of dollars and now you can't afford these windows and if you got
the extra savings from the company then you would buy them and
that's all it would take and it's just too bad........
The salesman will close his cell phone and look lost and despondent.
He will have failed. He has lost a sale and you have lost thousands
upon thousands of dollars... in savings....In something for your
home. He will start to tidy up his materials and readies
himself to walk out into the night.
What a tragedy.
The clock is ticking. He thanks you for everything, even touches
you on the shoulder, and then slowly walks right up to the door.
Your home phone rings! It is the company calling for the salesman!
My Goodness!
While the company doesn’t have any of that marketing cash to apply to your
neighborhood anymore the boss has gone to his boss - even at 11 o-clock at night --
and found the cash from another neighborhood!
You get the discount / sliding glass door / whatever.
The company really cares about you. They really do.
Elderly women cry at this point.
The deal is made.
In reality the salesman just calls the call center and the gum
chewing 23 year old on the other end of the line knows exactly
what to do and they hang up and then the gum chewing 23 year old
waits exactly five minutes and “makes the call."
The agreement (not a contract) is “checked” not signed. The “investment” not price is